Instagram bio ideas for business11/9/2023 ![]() It’s important to not simply include emojis in your posts but to do this appropriately. For example, why use bullet points when you can pick emojis instead?īe careful with it, though. The emojis are often used to make your brand look more emotional and friendly.Įmojis can also be used for breaking up your bio more effectively. ![]() Once you’ve finished writing the bio, simply copy and paste it into the Instagram bio field.ĭid you know that 50% of the Instagram comments and captions contain emojis? People seem to like it a lot, so why not make the most out of it? Pro tip: since it’s impossible to use breaks when writing a bio right within Instagram, use a note-taking app like Notes on iPhone or Google Keep on Android to craft your Instagram bio. Therefore, breaking up Instagram business bios with line spacing often proves to be more effective than writing it down in one line.Ī London-based food blogger Fatma al-Baiti uses emojis to break up the lines in her Instagram bio It is easier for many to perceive the information when it comes in smaller portions. There are also ones that are more detailed and still work well.Ĭheck Tim Ferriss’ Instagram account bio for inspiration on writing longer Instagram bios 4. ![]() Old Spice Instagram bio is short and to the pointĥ Senses Coffee Instagram bio is almost a motto There are bios that are short but still align well with the brand’s image. Check out the bios of similar brands for inspiration (but don’t copy – your brand needs to have its own unique voice after all). How do you normally compose tweets or Facebook posts? What tone do you use?Ĭome up with words you want to be associated with your brand, with the emotions you want it to evoke. It should also align with your overall social media strategy. Therefore, spend some time putting that vision into words if you haven’t already. Should a bio be long or short? Should it include emojis or not? It all depends on your business, on its image and vision. Write a bio that really represents your business uses a logo as their Instagram account picture 3. So if you use both signatures and symbols for your identity, try to pick a symbol only for your profile photo. Keep in mind that logo symbols look better than signatures when it comes to the Instagram bio. However, if your brand is not about the person, use the logo instead. It demonstrates the nature of the person. This is a great example of an Instagram picture. It shouldn’t look too formal as well, as Instagram is all about connecting with the audience, not distancing from them. When picking a photo, remember that it shouldn’t be too detailed, otherwise it might look too unclear. People like it when a business has a face as it looks more personal, friendly, and open that way. After all, photos with faces get 38% more likes on Instagram in general, so your profile photo might have a good impact on the audience as well.īut it’s not only about that. If you are a brand yourself, consider picking a photo with your face on it. When your goal is to show your business’s personality and you don’t need to drive attention to something specific, you can settle for a general link to your website or shop. Or if you have a lot of links to include on your page, you can choose a link in bio tool such as LinkOne to keep the links together so that your customers could check them easily. When you need to inform the customers about your products, services, news, etc., you better include a related link in the bio. Here’s why this is so important: what to include in the bio depends on these goals.
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